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Press Room


Green Bay billboard proclaims, "We're all just grown-up embryos"

Friday, October 14, 2011

October 14, 2011
Contact: Virginia Zignego, Communications Director, (262) 796-1111, cell (262) 370-3993 or
Matt Sande, Director of Legislation, cell (262) 352-0890

Green Bay billboard proclaims, “We’re all just grown-up embryos”
“We are excited to announce the launch of a multi-media effort, spreading the personhood message across Wisconsin,” said Virginia Zignego, Communications Director. “The personhood movement has tremendous grassroots support in Wisconsin and throughout the country, and we are excited to be able to spread that message even further.”

A billboard located on Highway 41, south of Green Bay, features people at different stages of development, along with the tagline, “You, Me, Everybody… We’re all just grown-up embryos.” The billboard directs viewers to, a website launched to promote the personhood movement here in Wisconsin.

To view the billboard, click here. The billboard will move to a different Green Bay location every three months.

“With the recent news that abortions in Wisconsin declined in 2010, we hope this billboard will raise even greater awareness of the humanity of the preborn person and emphasize that, at one point, all of us were just embryos,” said Zignego.

Wisconsin State Representative Andre Jacque (R-Green Bay) plans to introduce an amendment to the Wisconsin Constitution that would apply personhood rights to preborn children at all stages of development. The amendment is currently in drafting and will be formally introduced in October, Respect Life Month.

“The proposed amendment extends the inalienable right to life found in the Wisconsin Constitution to all preborn children,” said Matt Sande, Director of Legislation. “It seeks to bring into the Wisconsin Constitution a true definition of human life, thus making the highest law in our state cover all people, every person, at any stage of development. We are excited to begin educating the public and the legislature on the necessity of legal personhood. Only by enshrining the right to life in our state constitution will preborn children be afforded full and lasting legal protection.”

The billboard is a collaborative effort between Pro-Life Wisconsin, 40 Days for Life of Green Bay, Personhood USA and Youth Defence, Ireland’s most active pro-life group.